{"id":716,"date":"2020-07-18T16:14:21","date_gmt":"2020-07-18T14:14:21","guid":{"rendered":"https:\/\/groupeeffica.com\/formation-en-ventes-aux-entreprises-b2b\/"},"modified":"2021-01-03T15:59:22","modified_gmt":"2021-01-03T14:59:22","slug":"formation-en-ventes-aux-entreprises-b2b","status":"publish","type":"page","link":"https:\/\/groupeeffica.com\/en\/formation-en-ventes-aux-entreprises-b2b\/","title":{"rendered":"Formation en ventes aux entreprises B2B"},"content":{"rendered":"<div id='effica_header'  class='avia-section main_color avia-section-small avia-no-border-styling  av-parallax-section avia-bg-style-parallax  avia-builder-el-0  el_before_av_one_half  avia-builder-el-first   av-minimum-height av-minimum-height-custom  container_wrap fullsize' style=' '  data-section-bg-repeat='no-repeat'><div class='av-parallax' data-avia-parallax-ratio='0.3' ><div class='av-parallax-inner main_color  avia-full-stretch' style = 'background-repeat: no-repeat; background-image: url(https:\/\/groupeeffica.com\/wp-content\/uploads\/2020\/07\/effica-header-background-dark.jpg);background-attachment: scroll; background-position: center center; ' ><\/div><\/div><div class='container' style='height:400px'><main  role=\"main\" itemprop=\"mainContentOfPage\"  class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-716'><div class='entry-content-wrapper clearfix'>\n<div class=\"flex_column av_one_fifth  flex_column_div av-zero-column-padding first  avia-builder-el-1  el_before_av_four_fifth  avia-builder-el-first  \" style='margin-top:0px; margin-bottom:0px; border-radius:0px; '><\/div><div class=\"flex_column av_four_fifth  flex_column_div av-zero-column-padding   avia-builder-el-2  el_after_av_one_fifth  avia-builder-el-last  \" style='margin-top:0px; margin-bottom:0px; border-radius:0px; '><section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  '   itemprop=\"text\" ><div class=\"page-header\">\n<div class=\"h2\" style=\"text-align: right;\"><em>Training<\/em><br \/>\nBUSINESS TO BUSINESS SALES&nbsp;<\/p>\n<hr \/>\n<p><span style=\"color: #ea961a;\">&nbsp;<\/span><\/p>\n<\/div>\n<\/div>\n<\/div><\/section><\/div><\/div><\/div><\/main><!-- close content main element --><\/div><\/div><div id='after_section_1'  class='main_color av_default_container_wrap container_wrap fullsize' style=' '  ><div class='container' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-716'><div class='entry-content-wrapper clearfix'><div class=\"flex_column av_one_half  flex_column_div av-zero-column-padding first  avia-builder-el-4  el_after_av_section  el_before_av_one_half  avia-builder-el-first  \" style='border-radius:0px; '><section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock effica-page-header-image '   itemprop=\"text\" ><div><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-242 size-full\" src=\"https:\/\/groupeeffica.com\/wp-content\/uploads\/2020\/07\/vente-b2b.jpg\" alt=\"Vente B2B\" width=\"1000\" height=\"368\" srcset=\"https:\/\/groupeeffica.com\/wp-content\/uploads\/2020\/07\/vente-b2b.jpg 1000w, https:\/\/groupeeffica.com\/wp-content\/uploads\/2020\/07\/vente-b2b-300x110.jpg 300w, https:\/\/groupeeffica.com\/wp-content\/uploads\/2020\/07\/vente-b2b-768x283.jpg 768w, https:\/\/groupeeffica.com\/wp-content\/uploads\/2020\/07\/vente-b2b-705x259.jpg 705w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/div>\n<\/div><\/section><\/div><\/p>\n<div class=\"flex_column av_one_half  flex_column_div av-zero-column-padding   avia-builder-el-6  el_after_av_one_half  el_before_av_one_full  \" style='border-radius:0px; '><\/div>\n<div class=\"flex_column av_one_full  flex_column_div av-zero-column-padding first  avia-builder-el-7  el_after_av_one_half  avia-builder-el-last  column-top-margin\" style='border-radius:0px; '><div  class=\"tabcontainer   sidebar_tab sidebar_tab_left border_tabs  avia-builder-el-8  avia-builder-el-no-sibling \" role=\"tablist\">\n\n<section class=\"av_tab_section\"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div aria-controls=\"tab-id-1-content\" role=\"tab\" tabindex=\"0\" data-fake-id=\"#tab-id-1\" class=\"tab active_tab\"  itemprop=\"headline\" >Business Planning and Management<\/div>\n<div id=\"tab-id-1-content\" class=\"tab_content active_tab_content\" aria-hidden=\"false\">\n<div class=\"tab_inner_content invers-color\"  itemprop=\"text\" >\n<p><strong><span class=\"blue\">Guide and equip the participants to develop their own sales management plan.<\/span><\/strong><\/p>\n<div class=\"answer_box\">\n<h3>Training Objectives<\/h3>\n<p>At the end of this training session, the participants will be able to:<\/p>\n<ul>\n<li>Set up an optimal sales schedule, which will serve as a guide for the daily management of their priorities.<\/li>\n<li>Outline the practices which they should conserve, change or adopt to optimize their results within an available time frame.<\/li>\n<li>Negotiate effectively with the people who will cause them either to save or waste time.<\/li>\n<li>Use planning and operational tools which will help them to maximize their time despite any interruptions.<\/li>\n<li>Apply the suggested methods and management techniques.<\/li>\n<\/ul>\n<h3>CONTENT<\/h3>\n<p>Your time sheet<\/p>\n<ul>\n<li>A week in your professional life.<\/li>\n<li>Habits and the optimal use of time.<\/li>\n<li>Optimal sales behaviours.<\/li>\n<li>Your ideal week.<\/li>\n<\/ul>\n<p>The tools to maximize time<\/p>\n<ul>\n<li>Planning tools.<\/li>\n<li>Operational tools.<\/li>\n<\/ul>\n<p>Maximize your time<\/p>\n<ul>\n<li>Your optimization kit<\/li>\n<li>Ways and means<\/li>\n<\/ul>\n<h3>THE METHODOLOGY<\/h3>\n<p>Every training session is customized for each of our clients. The examples, the exercises and the role play reflect the reality of each company with whom we do business. The means of deployment (in a classroom, by video or internet) is adapted to the needs of the company or the participants. All courses are available in modules.<\/p>\n<\/div>\n\n\n<\/div>\n<\/div>\n<\/section>\n\n<section class=\"av_tab_section\"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div aria-controls=\"tab-id-2-content\" role=\"tab\" tabindex=\"0\" data-fake-id=\"#tab-id-2\" class=\"tab \"  itemprop=\"headline\" >Business Development<\/div>\n<div id=\"tab-id-2-content\" class=\"tab_content \" aria-hidden=\"true\">\n<div class=\"tab_inner_content invers-color\"  itemprop=\"text\" >\n<p><strong><span class=\"blue\">Increase your success rate in your search for prospective clients.<\/span><\/strong>&nbsp;<\/p>\n<div class=\"answer_box\">\n<h3>Training Objectives<\/h3>\n<p>At the end of this training workshop, the participants will be able to:<\/p>\n<ul>\n<li>Succeed to set up meetings when they solicit clients.<\/li>\n<li>Develop their skills to close a first appointment with potential clients.<\/li>\n<li>Give their prospects the desire to have a follow-up meeting and to make a purchase.<\/li>\n<li>Handle the most common objections during the solicitations.<\/li>\n<li>Continuous development of new business prospects using best practices.<\/li>\n<li>Act on it.<\/li>\n<\/ul>\n<h3>CONTENT<\/h3>\n<ul>\n<li>Quarterly prospect planning.<\/li>\n<li>Methods and tools: telephone, email, social activities and social networking.<\/li>\n<li>The principles of solicitation.<\/li>\n<li>The ability to make contacts: what to say and how to say it.<\/li>\n<li>The key words which will interest the client.<\/li>\n<li>How to handle objections.<\/li>\n<li>Fix the date for the next meeting.<\/li>\n<\/ul>\n<h3>THE METHODOLOGY<\/h3>\n<p>Every training session is customized for each of our clients. The examples, the exercises and the role play reflect the reality of each company with whom we do business. The means of deployment (in a classroom, by video or internet) is adapted to the needs of the company or the participants. All courses are available in modules.<\/p>\n<\/div>\n\n\n<\/div>\n<\/div>\n<\/section>\n\n<section class=\"av_tab_section\"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div aria-controls=\"tab-id-3-content\" role=\"tab\" tabindex=\"0\" data-fake-id=\"#tab-id-3\" class=\"tab \"  itemprop=\"headline\" >Strategic Sales<\/div>\n<div id=\"tab-id-3-content\" class=\"tab_content \" aria-hidden=\"true\">\n<div class=\"tab_inner_content invers-color\"  itemprop=\"text\" >\n<p><strong><span class=\"blue\">Equip and prepare participants to use sales techniques which take into account long-term sales cycles, political exchequer and business issues.<\/span><\/strong>&nbsp;<\/p>\n<div class=\"answer_box\">\n<h3>Training Objectives<\/h3>\n<p>At the end of this training workshop, the participants will be able to:<\/p>\n<ul>\n<li>Prepare each meeting in a way to orient the discussion around the business needs of the client.<\/li>\n<li>Direct the progress of the sale and negotiations.<\/li>\n<li>Focus on clues which could lead to discovering new projects and uncover the client&#8217;s latent needs.<\/li>\n<li>Ask the right questions which will bring up the main issues affecting the business and inform the client about their potential impact on his enterprise.<\/li>\n<li>Propose specific solutions which take into account customer&#8217;s business issues.<\/li>\n<li>Agree on the next step with the client at the end of each meeting. (closing or next step).<\/li>\n<\/ul>\n<h3>CONTENT<\/h3>\n<ul>\n<li>Conscious and unconscious needs<\/li>\n<li>Decision-maker&#8217;s profile<\/li>\n<li>The 5 P method:\n<ol>\n<li>Prepare the meeting.<\/li>\n<li>Take control of the meeting.<\/li>\n<li>Ask questions about the business.<\/li>\n<li>Adapt and personalize the solution.<\/li>\n<li>Act on it.<\/li>\n<\/ol>\n<\/li>\n<\/ul>\n<h3>THE METHODOLOGY<\/h3>\n<p>Every training session is customized for each of our clients. The examples, the exercises and the role play reflect the reality of each company with whom we do business. The means of deployment (in a classroom, by video or internet) is adapted to the needs of the company or the participants. All courses are available in modules.<\/p>\n<\/div>\n\n\n<\/div>\n<\/div>\n<\/section>\n\n<section class=\"av_tab_section\"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div aria-controls=\"tab-id-4-content\" role=\"tab\" tabindex=\"0\" data-fake-id=\"#tab-id-4\" class=\"tab \"  itemprop=\"headline\" >Negotiation and Objections<\/div>\n<div id=\"tab-id-4-content\" class=\"tab_content \" aria-hidden=\"true\">\n<div class=\"tab_inner_content invers-color\"  itemprop=\"text\" >\n<p><strong><span class=\"blue\">Teaching the participants to handle objections while preserving a good customer relationship.<\/span><\/strong>&nbsp;<\/p>\n<div class=\"answer_box\">\n<h3>Training Objectives<\/h3>\n<p>At the end of this training session, the participants will be able to:<\/p>\n<ul>\n<li>React efficiently to any obstacles to a sale.<\/li>\n<li>Obtain negotiating tools throughout the sale process.<\/li>\n<li>Formulate responses to different types of objections.<\/li>\n<li>Sharpen their negotiation tactics.<\/li>\n<li>Preserve the customer relationship during tough negotiations.<\/li>\n<\/ul>\n<h3>CONTENT<\/h3>\n<ul>\n<li>The point of view of the client.<\/li>\n<li>The different types of objections.<\/li>\n<li>The different response techniques to objections.<\/li>\n<li>The 4 pillars of negotiation.<\/li>\n<li>Negotiation tactics.<\/li>\n<li>The SOS technique.<\/li>\n<\/ul>\n<h3>THE METHODOLOGY<\/h3>\n<p>Every training session is customized for each of our clients. The examples, the exercises and the role play reflect the reality of each company with whom we do business. The means of deployment (in a classroom, by video or internet) is adapted to the needs of the company or the participants. All courses are available in modules.<\/p>\n<\/div>\n\n\n<\/div>\n<\/div>\n<\/section>\n\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"tags":[],"class_list":["post-716","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Formation en ventes aux entreprises B2B - Groupe Effica<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/groupeeffica.com\/en\/formation-en-ventes-aux-entreprises-b2b\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Formation en ventes aux entreprises B2B - Groupe Effica\" \/>\n<meta property=\"og:url\" content=\"https:\/\/groupeeffica.com\/en\/formation-en-ventes-aux-entreprises-b2b\/\" \/>\n<meta property=\"og:site_name\" content=\"Groupe Effica\" \/>\n<meta property=\"article:modified_time\" content=\"2021-01-03T14:59:22+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/groupeeffica.com\/wp-content\/uploads\/2020\/07\/vente-b2b.jpg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"8 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/groupeeffica.com\/en\/formation-en-ventes-aux-entreprises-b2b\/\",\"url\":\"https:\/\/groupeeffica.com\/en\/formation-en-ventes-aux-entreprises-b2b\/\",\"name\":\"Formation en ventes aux entreprises B2B - Groupe Effica\",\"isPartOf\":{\"@id\":\"https:\/\/groupeeffica.com\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/groupeeffica.com\/en\/formation-en-ventes-aux-entreprises-b2b\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/groupeeffica.com\/en\/formation-en-ventes-aux-entreprises-b2b\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/groupeeffica.com\/wp-content\/uploads\/2020\/07\/vente-b2b.jpg\",\"datePublished\":\"2020-07-18T14:14:21+00:00\",\"dateModified\":\"2021-01-03T14:59:22+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/groupeeffica.com\/en\/formation-en-ventes-aux-entreprises-b2b\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/groupeeffica.com\/en\/formation-en-ventes-aux-entreprises-b2b\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/groupeeffica.com\/en\/formation-en-ventes-aux-entreprises-b2b\/#primaryimage\",\"url\":\"https:\/\/groupeeffica.com\/wp-content\/uploads\/2020\/07\/vente-b2b.jpg\",\"contentUrl\":\"https:\/\/groupeeffica.com\/wp-content\/uploads\/2020\/07\/vente-b2b.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/groupeeffica.com\/en\/formation-en-ventes-aux-entreprises-b2b\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\/\/groupeeffica.com\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Formation en ventes aux entreprises B2B\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/groupeeffica.com\/en\/#website\",\"url\":\"https:\/\/groupeeffica.com\/en\/\",\"name\":\"Groupe Effica\",\"description\":\"Sales Effectiveness\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/groupeeffica.com\/en\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Formation en ventes aux entreprises B2B - Groupe Effica","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/groupeeffica.com\/en\/formation-en-ventes-aux-entreprises-b2b\/","og_locale":"en_US","og_type":"article","og_title":"Formation en ventes aux entreprises B2B - Groupe Effica","og_url":"https:\/\/groupeeffica.com\/en\/formation-en-ventes-aux-entreprises-b2b\/","og_site_name":"Groupe Effica","article_modified_time":"2021-01-03T14:59:22+00:00","og_image":[{"url":"https:\/\/groupeeffica.com\/wp-content\/uploads\/2020\/07\/vente-b2b.jpg","type":"","width":"","height":""}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"8 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/groupeeffica.com\/en\/formation-en-ventes-aux-entreprises-b2b\/","url":"https:\/\/groupeeffica.com\/en\/formation-en-ventes-aux-entreprises-b2b\/","name":"Formation en ventes aux entreprises B2B - Groupe Effica","isPartOf":{"@id":"https:\/\/groupeeffica.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/groupeeffica.com\/en\/formation-en-ventes-aux-entreprises-b2b\/#primaryimage"},"image":{"@id":"https:\/\/groupeeffica.com\/en\/formation-en-ventes-aux-entreprises-b2b\/#primaryimage"},"thumbnailUrl":"https:\/\/groupeeffica.com\/wp-content\/uploads\/2020\/07\/vente-b2b.jpg","datePublished":"2020-07-18T14:14:21+00:00","dateModified":"2021-01-03T14:59:22+00:00","breadcrumb":{"@id":"https:\/\/groupeeffica.com\/en\/formation-en-ventes-aux-entreprises-b2b\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/groupeeffica.com\/en\/formation-en-ventes-aux-entreprises-b2b\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/groupeeffica.com\/en\/formation-en-ventes-aux-entreprises-b2b\/#primaryimage","url":"https:\/\/groupeeffica.com\/wp-content\/uploads\/2020\/07\/vente-b2b.jpg","contentUrl":"https:\/\/groupeeffica.com\/wp-content\/uploads\/2020\/07\/vente-b2b.jpg"},{"@type":"BreadcrumbList","@id":"https:\/\/groupeeffica.com\/en\/formation-en-ventes-aux-entreprises-b2b\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/groupeeffica.com\/en\/"},{"@type":"ListItem","position":2,"name":"Formation en ventes aux entreprises B2B"}]},{"@type":"WebSite","@id":"https:\/\/groupeeffica.com\/en\/#website","url":"https:\/\/groupeeffica.com\/en\/","name":"Groupe Effica","description":"Sales Effectiveness","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/groupeeffica.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"}]}},"_links":{"self":[{"href":"https:\/\/groupeeffica.com\/en\/wp-json\/wp\/v2\/pages\/716","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/groupeeffica.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/groupeeffica.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/groupeeffica.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/groupeeffica.com\/en\/wp-json\/wp\/v2\/comments?post=716"}],"version-history":[{"count":3,"href":"https:\/\/groupeeffica.com\/en\/wp-json\/wp\/v2\/pages\/716\/revisions"}],"predecessor-version":[{"id":719,"href":"https:\/\/groupeeffica.com\/en\/wp-json\/wp\/v2\/pages\/716\/revisions\/719"}],"wp:attachment":[{"href":"https:\/\/groupeeffica.com\/en\/wp-json\/wp\/v2\/media?parent=716"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/groupeeffica.com\/en\/wp-json\/wp\/v2\/tags?post=716"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}